Context:

Wrangler is promoting its holiday gift guide, featuring a range of authentic denim and cozy gifts, including a collaboration with 'Stranger Things.' The guide includes options for various budgets, with an emphasis on timeless quality and style that appeals to a wide audience, including pet lovers. To enhance the shopping experience, Wrangler offers a year-end sale with discounts of up to 50% on select items, running until January 6. This initiative not only aims to attract holiday shoppers but also reinforces Wrangler's position as a go-to brand for durable and stylish apparel. Looking ahead, the brand is likely to continue leveraging collaborations and sales to maintain consumer interest into the new year.

Dive Deeper:

• Wrangler's holiday gift guide includes curated collections featuring items such as cozy gifts, stocking stuffers, and popular jeans for both men and women, as well as pet apparel.

• The 'Stranger Things' collaboration features unique pieces like the Wrangler x Stranger Things Murray Jacket, appealing to fans of the series.

• The end-of-season sale offers discounts up to 50% on select styles, helping customers find budget-friendly gifts during the holiday season.

• Wrangler's heritage denim maintains its '7 Icons' design details, ensuring durability and style that has become synonymous with the brand.

• The promotion encourages shoppers to utilize filters to find gifts under $100, making it easier for budget-conscious consumers to find suitable options.

• USA TODAY Shopping is actively covering various holiday deals, encouraging consumers to stay updated through social media and newsletters.

• The sales and collaborations are part of Wrangler's strategy to engage customers and boost sales during the competitive holiday shopping period.