Context:

D'Angelo Russell is set to launch his first signature sneaker, The Way Of Wade DLO1, on May 17 through kickscrew.com as part of Dwyane Wade’s Way of Wade line. This collaboration highlights Russell's journey and values, aligning with the brand's focus on authenticity and creativity. The shoe, retailing at $110, features a 'Canvas' colorway inspired by Russell's son's painting, with artistic details including multi-color laces and a red pull tab marked 'Family'. Dwyane Wade expressed pride in Russell's creation, emphasizing the shoe as a symbol of empowerment and self-expression. The launch aims not only to introduce a new product but also to inspire athletes and fans to embrace their individuality with the Way of Wade brand.

Dive Deeper:

• D'Angelo Russell will release his first signature shoe, The Way Of Wade DLO1, exclusively on kickscrew.com, with a retail price of $110, as part of the Way of Wade brand co-created by Dwyane Wade and Li Ning.

• The sneaker is designed with a 'Canvas' colorway, inspired by a painting made by Russell's son, and includes distinct features such as multi-color laces and the Way Of Wade logo near the heel.

• A red pull tab with the word 'Family' is a prominent feature of the shoe, exemplifying the personal and artistic touch that Russell has imbued into the design.

• Dwyane Wade praised Russell's journey and creativity, stating that the DLO1 embodies the values of authenticity and boundary-breaking that Way of Wade stands for, and is excited about the message of empowerment that the shoe represents.

• The launch of the DLO1 is not just about introducing a new product but is also aimed at inspiring athletes and fans to create their own paths and express themselves through the Way of Wade brand.

• Russell's involvement with the brand began in 2019, and the release of his signature sneaker marks a significant milestone in his partnership with Way of Wade, highlighting his growth and dedication to self-expression.

• Jael Rucker, who has a background in commerce editing with experience in analytics and trends, is noted for her work on engaging audiences through various media including Footwear News and WWD.

• D'Angelo Russell is officially joining the signature shoe club.

• Announced Tuesday, D'Angelo Russell's signature sneaker, The Way Of Wade DLO1, is set for a release date of May 17, and will be released exclusively kickscrew.com. With a retail price of $110, the shoe is a part of Dwyane Wade’s brand, Way of Wade, which he co-created with Li Ning. The company offers a range of shoes, clothing and accessories. 2019 saw the signing of Russell as their new on-court face of the brand. Six years later, we've arrived to the debut of The Way Of Wade DLO1, which is a progressive sneaker that is sure to make waves.

• Designed in a "Canvas" colorway inspired by a painting created by Russell's son, the silhouette is characterized by its bright, artistic crafting. Also featuring multi-color laces, Russell’s signature Way Of Wade logo can be located near the heel. Additionally, there is a red pull tab with the word "Family" present in the center.

• MORE: Ja Morant's Nike Ja 2 Kool-Aid sneakers are officially set to drop this week

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